The European Tour's Golf for Good initiative continues this week in the Estrella Damm N.A. Andalucía Masters after a hugely successful UK Swing. As it was announced, all European Tour events in 2020 will be part of the #GolfForGood project. This aims to give back in three key areas:
▪ Supporting the Communities where the European Tour plays.
▪ Rewarding the true heroes, such as the front line workers.
▪ Promoting the many health benefits that golf offers.
At Valderrama, Golf for Good will have an amazing scene. For every birdie and eagle on the 17th hole this week, the European Tour will be donating €500 and €1,500 respectively to Real Club Valderrama, with the money being distributed between four local charities. On Thursday a total of 49 birdies and eight eagles were made. That's a whopping €36,500 raised already.
The four charities are:
- FEGADI (La Federación Gaditana de Personas con Discapacidad Física). It was founded in 1986 and funds 36 different entities, with a strategic focus on quality of life, participation and achievement through health, culture, youth, sports and education.
- Academia Andaluza de Gastronomía y Turismo. A non-profit entity, its aim is to promote Andalucía, their culture, gastronomy and local products through different events and activities.
- Fundación Aljaraque. A non-profit entity. Involved in the promotion and development of programs for training and empowerment of vulnerable people at risk or in a situation of social exclusion with a training focus on the hospitality industry.
- Por Una Sonrisa. To bring joy and hope to children and adolescents suffering from cancer.
Furthermore, through Golf for Good the Tour will be supporting various local golf clubs/local businesses near each host venue by providing a significant number of tour-grade range golf balls, as used by the professionals, donated in partnership with Callaway, the Official Golf Ball of the European Tour. Range balls from the Iberian Swing will be donated by Alvaro Quirós to Club de Golf La Cañada, located near Real Club Valderrama, where the Spaniard learned to play golf there as a junior.
The Estrella Damm N.A. Andalucía Masters, an event in the European Tour’s Race to Dubai made possible by the essential contribution of the Real Club Valderrama, is sponsored by Estrella Damm and the Consejería de Turismo, Regeneración, Justicia y Administración Local of the Junta de Andalucía, jointly funded by the EU, declared Event of Exceptional Public Interest by the Spanish Government. This tournament is also supported by Rolex, Exterior Plus, Santander Private Banking and Shell. Callaway, Coca-Cola, Enterprise, Grupo Raga, Kyocera, Marca, Maui Jim, the Real Federación Andaluza de Golf, Riversa, Varma and Volvo are official suppliers.
